Cases

Kloster Kitchen – Roland Trettl – Englisch

THE CHALLENGE

Kloster Kitchen is a start-up with a success story (writing his success story) in the ginger shot market. The original ginger shot has sold more than 42 million servings in Germany and is now, thanks to a comprehensive multi-channel strategy, (the) market leader. In addition to food retailers, the popular ginger shots are sold through various channels, including their corporate online shop. To further grow the business and the brand, the company was looking for a suitable ambassador who would bring credibility and expertise, as well as nationwide awareness and media presence.

THE IMPLEMENTATION

We went into research, activated our network and inspired celebrity chef and TV host Roland Trettl to endorse the brand. Together with our agency friends from trggr, we developed a communication concept and turned the brand and the testimonial into a real match that attracts attention across all media channels.

https://www.youtube.com/watch?v=bn-XtNYzcZE&t=450s
Trettl probiert den Ingwershot Classic ©KlosterKitchen

Mediacoverage

Kloster Kitchen Roland Trettl Ingwer Shot Cranberry
about drinks

Starkoch Roland Trettl wird Brand Face von Kloster Kitchen

Kloster Kitchen Ingwer Shot Cranberry
Lebensmittel Zeitung

NEU:
Ingwershot Cranberry Meerrettich

Kloster Kitchen Roland Trettl Ingwer Shot Cranberry
Focus Wissen

Cranberry – alles was Du zur Wunderbeere wissen musst

Kloster-Kitchen-Roland-Trettl_Print-Clippings